For someone wishing to export agricultural products to the EU from Africa, what are the general requirements?
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I think beyond identifying the market, you must also identify specific buyers of your product in that country, will it be small time retailers? Large retailers or distributors? This will also be informed by the type and quantity of products you have available. Supermarkets are the sole buyers of fruits and vegies. These international food and vegies fairs in Europe attract buys and sellers and you should follow the fair. https://www.ifema.es/en/fruit-attraction and https://www.fruitlogistica.com/.
Another important Quality Standards. There are important quality standards that imported agric produces must meet. Like cleanness, level of maturation, sizing, packaging, etc. You can find these standards here https://ec.europa.eu/info/food-farming-fisheries/plants-and-plant-products/fruits-and-vegetables#marketingstandards. Also check https://eur-lex.europa.eu/legal-content/en/ALL/?uri=CELEX:32011R0543
If it’s the UK, check https://www.gov.uk/guidance/comply-with-marketing-standards-for-fresh-fruit-and-vegetables
Food safety. European buyers are increasingly demanding that their suppliers be certified by a private food safety standard such as GLOBALGAP, BRC and IFS. The first has become the most common certification standard required by supermarkets. It is a set of standards for good agricultural practice that covers the whole agricultural production process up until the final non-processed product. https://www.brcgs.com/
There are many export opportunities for Agricultural products from Africa. According to data from EU, fishery products, foodstuffs, beverages, and tobacco as well as animal products, textile and clothing manufacture, processed fruit and vegetable.
The EU market depends a lot on agric imports, but the process is not easy considering that the produce is perishable, and the technical and financial requirement. Also, the EU guys don’t joke with food safety, and quality management and control are things most African farmers are not used to. For those that can meet the requirements, it’s great opportunity.
Understand the market. Different markets, countries in Europe have different requirements, sizes and trends. Try evaluate and target big buyers like Germany, the UK, Netherlands, Belgium and Spain. These guys also have the highest purchasing power, but also have stricter standards for quality and food safety.
Chances are that your home country or targeted country of export have some information about the produce you are intending to export, there are also business support organizations that support agric export in your home country or intended country of export. The Netherland has https://www.cbi.eu/about that provides market information and support to entrepreneurs from developing countries wishing to export to the Netherlands. There are also portals like https://www.freshplaza.com/ and https://www.freshfruitportal.com/ also provide information on vegetables exports.